Strategic Planning: Defining the Business Environment Part 3

DEFINING OUR MISSION

A mission statement is a sentence or short paragraph that describes an organization's reason for being that unites and inspires people around a common vision of their purpose and contribution to their society/community.

• This statement is not financially driven, nor is it related to current products and services.
• It addresses the contribution of the organization to the community or society of which it is a part.
• A mission statement is simple and concise.
• It provides direction and focus.
• It is broader than current products, services, markets, customers.
• It asserts greatness.
• It is understandable to everyone.
• It inspires and motivates.
• It sets the context for strategic decision-making.  

What is your version of a mission statement for your organization?

GUIDING PRINCIPLES

Principles are deep, unchanging truths, laws, or tenets.

• They are like the "Constitution" of an organization.
• They communicate the rules by which people will act.
• They provide wisdom so we can act instead of react.
• They bring integrity to an organization.

Until next time...






Sheryl Tuchman, SPHR, SHRM-SCP
http://tools2succeed.com/